STRINGERLESS EPS   |   CARBON   |   TECHNORA   |   INNEGRA   |   EPOXY

ULTRA EFFICIENT FOCUSED & CONTROLLED FLEX PATTERN
FOR UNPARALLELED HIGH PERFORMANCE SURFING











"FocusFlex Technology is the difference between driving a Cadillac and a Formula 1 car."



Danny V. - Philly, PA

5'7 MicroJet, 6'2 Jet, 6'0 Bombshell, 6'3 Thresher, 5'10.5 Seahawk
in FocusFlex Tech










Responsiveness and power you've never felt before.


Flex. It's a term thrown around the surfboard world daily. Surfboards flex, right? They sure do. But where? When? How much? Is the flex even good or bad? Flex just got a whole lot more complex, huh? Well, Davey asked those typically overlooked important questions, found answers and developed a signature construction to create a high performance surfboard specific flex pattern.


Introducing FocusFlex Technology: a brand new elite construction that efficiently turns your energy input (bottom turns, top turns, carves, pumping, etc) into controlled, focused flex where your surfboard SHOULD be flexing, and not where it shouldn't. That way all of your energy you put into your board is efficiently focused into projection and drive, and is not lost in excessive or inefficient flex, creating unparalleled power, responsiveness & performance.











"Technical perfection."



Matt P. - Monmouth County, NJ

5'6 Jet
FocusFlex Tech













How FocusFlex Tech works:




FocusFlex is a stringerless EPS foam & epoxy resin construction which utilizes carefully chosen technical materials and material layout to create its incredible flex control and efficient energy transfer. Below is a complete breakdown of the materials, where they are utilized and how they work.


CARBON

Carbon fiber is lightweight, stiff and strong. The primary purpose of the carbon network in FocusFlex is to create the overall flex pattern of your board while maintaining full nose-to-tail strength. FocusFlex Tech creates a stiffer nose/front half your board, while promoting flex between your feet and through the tail. Excessive flex through the nose is inefficient energy transfer, so by stiffening the nose the loss of energy input is eliminated, and instead that same energy you input to the board is focused between your feet and through the tail via controlled flex. The result: an extremely effective energy transfer from your body into ultra high performance responsiveness, projection and drive.

TECHNORA

The tail end of your FocusFlex board is designed to flex the most. It's where energy is transfered to the fins, yet it sees the most abuse than any other part of your board. Technora - a Kevlar hybrid - that has incredible resistance to stretching and breaking while retaining flexibility, so the Technora fibers are placed on rails and foot ball/heel area of the tail deck to resist pressure/foots dents by supporting the fiberglass above it. By utilizing the carbon fibers along the centerline of the board and technora on the deck tail rails, a faster flex pattern is created along the centerline of the board while more flex is allowed through the tail rails, creating an extremely efficient, almost Manta Ray-like flex pattern through the tail.

INNEGRA

Innegra fibers have phenomenal elongation properties, meaning that it can stretch much more than carbon fiber or technora, and return to its original shape and retain that liveliness beautifully over time. Innegra or innegra + carbon fiber mesh is utilized on the bottom through the fin cluster and tail section of the board - where your FocusFlex board is flexing (and stretching) the most - to create flex retention through the tail of your board. Innegra also has vibration dampening characteristics, so by applying the fibers on the bottom tail of the board overlaying the fin boxes, the Innegra fabric plays a double roll of flex control and retention as well as smoothing out your ride.

FocusFlex signature flex pattern: